Candid for every step of the sale.

Whether you’re a wholesale buyer, seller, or distributor, Candid can help you stay on top of this crucial – and often challenging – business channel.


See how Candid can help your B2B business.

For Buyers

A better buying experience for retailers.

Wholesale order management and brand discovery, all in one place. Stop emailing spreadsheets and start building orders directly from shoppable, inventory-aware catalogs. 



Powerful tools for B2B sellers.

Tell your story, not ours. Your custom, branded storefront puts you in control of your wholesale selling, offering a seamless experience for trusted partners and first-time buyers alike.

For Distributors

For distributors, a solution for specialty retail.

Candid is the missing link in CPG supply chains, taking the pain out of LTL and specialty retail order management.

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For Reps & Showrooms

For reps and showrooms, a place to call home.

Need to manage multiple brands, reps, catalogs, currencies? Candid can handle the complexities of showrooms, distributors, and sales reps.


Don’t see yourself here?