Candid vs.Tradegecko

With Tradegecko on its way out, are you looking for a new digital wholesale platform? Candid has the features you need for where you are now – and where you’re going.

Retailer Buying Online@4x
"Since signing up for Candid our average order size has increased 42% and invoices are getting paid faster than ever."
Lisa Jones
Pigeon Toe Ceramics

Feature Comparison

FeatureCandidTradegecko
Monthly Price$49 and up$100 and up
Going Away In 2022NoYes
Multiple BrandsYesNo
Shareable StorefrontYesYes
Shareable CatalogYesYes
Email Marketing ToolsNoYes
Integrated PaymentsYesYes
Users Per LicenseUnlimitedLimited
DTC Inventory SyncYesNo
CSV ExportsYesYes
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What's so special about Candid?

We designed our software from the ground up to take the guesswork and miscommunication out of running your wholesale business. With Candid, you can:

Worried about migration?

Don't be. Candid has you covered.

TOOLS FOR Order Management
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The smartest order form on the block.

Skip the spreadsheets and build orders together with Candid’s intuitive, shareable order forms. Sync inventory with your DTC stock – or don’t. Everyone’s work is saved in real time, and everything is editable until you’re ready to approve.

A beautiful, shareable showroom.

Put your best foot forward with a gorgeous custom digital storefront. Control access to your wholesale catalog without needing to hide who you are.

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Integration with the other apps you depend on.

You don’t have to change the way you do business to do it better with Candid. We offer a host of native API integrations and CSV import / export options to ensure Candid plays nice with the rest of your stack.

Secure payments, online or offline.

Candid’s simple, secure payment system is always up to date and integrated directly into orders. Accept credit card deposits and payments right on the order, or manually manage external payment methods like check, COD, and ACH.
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And that's just the beginning.

Cash flow management

  • Manage payments in or out of Candid
  • Track shipments and invoices in real time
  • Send reminders for past-due invoices

Signals & analytics

  • Download CSV sales reports at the order, customer, product level
  • Track visits to your Storefront and Catalog with Selling Signals

Integrated messaging

  • Manage communication in or out of Candid
  • Track shipments and invoices in real time
  • Send reminders for past-due invoices

...plus so much more

  • Sell immediates alongside pre-orders
  • Fine-grained notification routing
  • Quickly build your storefront with images from Instagram

"The Candid crew is dedicated to developing a platform that evens the playing field."
Meghan Sinnott
PortlandMade

Ready to move wholesale online?

Integrations

Do more with Candid.

Sync inventory, shipping, and payments across platforms – Candid works great with the tools you already have.

Frequently Asked Questions

Yes! We’re happy to be your one and only wholesale channel, but we also don’t mind sharing. Wholesale is hard enough as is – we don’t want to add to that!

Unlimited orders at all plan levels.

You can add as many users as you need. The primary contact defaults to the person who signed up, which you are able to change at any time.

  • We don’t replace your DTC store
  • We don’t replace your accounting software
  • We don’t replace your shipping software
  • We don’t charge order transaction fees
  • We don’t collect, share or sell personal data

We do not charge order transaction fees. Instead, we offer monthly paid subscription plans that you can read more about here. If you choose to use Candid Pay, our optional order payment processor powered by Stripe, you will be charged a small, standard processing fee which you can read more about here.

For Sellers

  • A CSV or e-commerce store from which to upload your products into Candid. We currently integrate directly with Shopify, Squarespace, and WooCommerce. We also accept CSV uploads from pretty much anywhere else, provided they have all the columns we need (product title, option, primary image, etc.)
  • A location to ship from.
  • A way to accept payments. (This can be as basic as the words “Send me a check”)
  • Ideally a computer. Candid works on mobile and tablet, but a lot of the seller features are much, much easier to use on a computer.

We are similar to a wholesale marketplace in that we are a buying and selling platform, but we are different in that Candid is primarily a tool used to manage your wholesale activities all in one place. 

 

Most marketplaces are good for discovery, but that’s about it, and they generally offer more benefits to the buyer. You also run the risk of competing with similar brands and having fewer repeat customers. Candid’s software, however, makes it easy to create and maintain relationships with your vendors – sellers get to know buyers, see order history and have direct communication. Candid will also never advertise competitors’ goods to your customers, which is the main feature of some marketplaces.

Yes! Candid supports tracking numbers from all platforms (and integrates directly with Shipstation) so your order and shipping info are synced and buyers can track their shipments.

Yes! Candid’s analytics can show you best-selling products across buyers, seasons, or any other criteria you’d like.

For Buyers

  • Reseller license.
  • A location to receive shipments.
  • A unique web address for your account (social media is fine if you don’t have a website).

There's much more that Candid can do for you.

Let’s get started.