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Grow your wholesale beauty & accessory business with confidence.

Candid is the all-in-one platform for B2B beauty & accessory sales. Say goodbye to clunky spreadsheets and emails – Candid streamlines your entire sales process, no matter the size of your business.

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Beauty & Accessory brands grow faster with Candid.

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"The wholesale program is one of the easiest I've ever navigated."

Savor Beauty joined candid in February 2020. The Korean inspired beauty brand operates 3 NY area spa/salons and is produced in Hudson Valley.

 

Key Candid Features: Multiple users per account, responsive customer support.

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"Candid cares about their users, and that’s important to me."

Everything about Elaa’s skincare line is intentional; the organic ingredients, the recycled and biodegradable packaging, and their wholesale software. When more stockists began to stock Elaa’s lovingly crafted products, founder Yaelle knew she needed the right kind of tools to help her grow the way she wanted.

 

Key Candid Features: Product sync, catalog sections, sharable catalog link.

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"We average over 50 wholesale orders a month since starting with Candid."

Chunks joined Candid in late 2021. Designed in Seattle by Tiffany Ju and proudly, ethically made in China, Chunks throwback hair clips have developed more than a cult following. They have hundreds of devoted retailers around the globe, who sell through order after order. 

 

Key Candid Features: Ecom and Shipstation integration, Sharable catalog link.

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What's so special about Candid?

We designed our software from the ground up to take the guesswork and miscommunication out of running your wholesale beauty & accessory business. With Candid, you can:

  • Manage your selling, shipping and invoicing in one place
  • Collaborate on orders with stores and reps
  • Synchronize wholesale and DTC inventory in real time
  • Download detailed reports and print labels
  • Keep track of your relationships, effortlessly
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Stay on top of your cash flow.

No more missed or forgotten invoices. Whatever your terms, however you bill, Candid’s simple, secure payment system is always up to date and integrated directly into orders.

Share your storefront.

Put your best foot forward with a gorgeous custom digital storefront. Incorporate existing lookbooks and line sheets, or start from scratch. With Candid you can control access to your wholesale catalog without needing to hide who you are.

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Collaborate with your buyers.

Skip the spreadsheets and build orders together with Candid’s intuitive, shareable order forms. We consulted with dozens of brands, retailers and showrooms to design our best-in-class ordering system, which takes the best parts of traditional paper order forms and brings them into the 21st century with integrated messaging, reserved inventory tracking, two-party approval workflows and so much more.

Find what you need – quickly.

Cut through the noise with powerful tags and filters. Need to get your data out of Candid? No problem – export a CSV or PDF and keep working the way you prefer.

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Learn more about Candid.

Wholesale Portal
Invoicing & Payments
Reporting & Analytics
Buyer Onboarding
App Integrations
Case Studies

Ready to move wholesale online?

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Integrations

Candid works with the tools you already have.

Sync inventory, shipping, and payments across platforms. Candid lets you do more of what you already do well.
"The Candid crew is dedicated to developing a platform that evens the playing field."
Meghan Sinnott
PortlandMade
  •   Built for growth
  •   Easy & delightful to use
  •   Works anywhere

There's much more that Candid can do for you.

Let’s get started.

“Candid aligns with our values and helped us onboard our reps, which no other wholesale software was able to do.”

GOT BAG’s mission is keeping plastic out of our oceans and they are making it happen one awesome bag at a time. Based in Germany, with a second office in Portland, OR, they work with partners around the globe to collect plastic along coastlines. They use Ocean Impact Plastic to create strong durable fabrics for their heirloom bags. Any plastic they collect that can’t be used is redirected to secure recycling facilities, ensuring it stays out of the ocean.

Key Candid Features: Rep functionality, custom catalogs, easy buyer access.

GOT BAG has big goals and is passionate about supply chain transparency. They currently only ship their products via boat and train, thus reducing their CO2 emissions. In order to achieve their goal of 100% recycled materials, they are currently testing out various options for zippers and hardware to find the best, most long lasting materials for their products.

“Candid cares about their users, and that’s important to me.”

Everything about Elaa’s skincare line is intentional; the organic ingredients, the recycled and biodegradable packaging, and their wholesale software. When more stockists began to stock Elaa’s lovingly crafted products, founder Yaelle knew she needed the right kind of tools to help her grow the way she wanted. Enter Candid. 

Key Candid Features: Product sync, catalog sections, sharable catalog link.

Elaa draws inspiration from Earth’s bounty. They describe their line as ‘high vibrational’ made with exclusively organic, wild crafted, live and raw ingredients. Fans of Elaa have a cult-like reverence for the effectiveness of these potions of self care magic.

"I can’t thank you all enough for listening and putting such hard work in. Thank you thank you!”

A coven of hilarious, talented women run A Shop of Things and sister brand Burning Love. You can find their distinctive brand of sassy home goods for ‘the modern adult’ at their flagship brick and mortar in Nashville, online, and in cute shops across the US and Canada.

Key Candid Features: Customizable storefront, easy to edit catalog, Shopify product sync.

With two brands and thousands of products, ASOT needs flexible, capable tools for managing their wholesale. They use multiple tools to sell to hundreds of stockists around the country. Candid’s integrations make it easy to share product and sales info across channels.

"We average over 50 wholesale orders a month since starting Candid.”

Chunks joined Candid in late 2021. Designed in Seattle by Tiffany Ju and proudly, ethically made in China, Chunks throwback hair clips have developed more than a cult following. They have hundreds of devoted retailers around the globe, who sell through order after order.

Key Candid Features: Ecom and Shipstation integration, Sharable catalog link.

Chunks uses a plant based acetate for their nostalgia inspired hair claws and barrettes, offering us a new way to be cute and plastic free. They are passionate about ethical transparent manufacturing and are also members of 1% for the planet.

"The products are outstanding & the wholesale program is one of the easiest I've ever navigated.”

Savor Beauty is one of Candid’s legacy brands, joining our roster in Feb 2020. The Korean inspired beauty brand operates 3 NY area spa/salons and is produced in Hudson Valley. .

Key Candid Features: Multiple users per account, responsive customer support.

Founder Angela Jia Kim has a start up story for the books. In another life she was a classical pianist and one night while performing, Kim’s hands broke into hives from an ‘all natural’ lotion she had applied before coming onstage. After this night she began learning and tinkering, making serums in her kitchen with truly natural ingredients. And voila, Savor Beauty was born.